«This is the ONE time each month that anyone is allowed to 'pick my brain'.» :-) —Grace Rodriguez
As the CXO and Co-Founder of Station Houston, Grace Rodriguez works to catalyze innovation and social impact. She has built a career that blends design thinking with new technologies to help startups and growing companies clarify their vision, ideate their offerings, identify new opportunities, and elegantly execute on their missions.
Come to this Creative Clinic with your company's highest-priority branding, marketing, or design challenge to get the most out of this hands-on, interactive workshop. In this month's clinic, there will be a focus on building out an editorial calendar and content marketing.
Who Should Attend
This event is intended for entrepreneurs and team leaders who need help with their messaging, differentiation, and design challenges; and whose companies fall within the following criteria:
— B2B / B2C — Either
— INDUSTRY — Any
— BUSINESS MODEL — Any
— PRODUCT TECH — Any
— STAGE — Future Founder, Problem-Solution Fit (self-funded, no development yet), MVP (self-funded or F&F funding, working prototype)
— BUSINESS FUNCTION — Branding, Design, Marketing
What You'll Walk Away With:
— Come prepared with specific questions or challenges you're seeking to overcome: Each attendee will receive 5 minutes devoted to addressing their concern.
— We will go through a quick Messaging Exercise before the roundtable to help you think through ways to communicate your company's value.
About the Speaker — Grace Rodriguez
Grace has forged a unique career path from neuroscience and design to branding and marketing, from government and politics to social entrepreneurship, and from venture capital to startup acceleration and community development. That path has given her strategic and hands-on expertise in design thinking, behavioral systems and business operations, which she uses to create interactive experiences and novel opportunities for organizations that foster innovation, collaboration and economic development.
Grace catalyzes entrepreneurial innovation as Co-Founder and Chief Experience Officer (CXO) of Station Houston, Advisor at TMCx (Texas Medical Center Accelerator), and lead organizer of the Women In Tech:Houston initiative. She has helped spread ideas and shape experiences as Creative Director for TED's TEDActive conference, and as co-creator/-producer of C2 Create, CoHouston, and TEDxHouston. Passionate about giving back, Grace serves diverse nonprofit organizations and cultural initiatives in the Houston area, including Writers In The Schools (WITS) and Netsquared Houston.
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