How do you determine which channels are right for your message and will have the most impact on your audience? Join us Friday, April 7 as we hear insights from an expert in omni-channel marketing. Then take part in a «Choose Your Channel» Workshop, in which 8 different channel experts will lead in-depth workshops on specific channels such as Google Adwords, Facebook Ads and other digital and traditional channels.
**Joe Alfidi: «Omni Insights»**
Joe is the Director of Global Go To Market Programs for DC Shoes. He has had experience working on the agency and client side with many different channels, and lends an insider perspective on successful omni-channel practices.
**«Choose Your Channel» Workshop**
Choose which area you'd like to learn more about!
Google Adwords: Chris Cabaniss, Founder, Falcon Digital Marketing
Facebook & Twitter: Kami Huyse, Founder & CEO, Zoetica Media
Facebook Ads: Jonti Bolles, Owner, White Hat Ops
Blogging & Social Media Influencers: Jillian Goltzman, Account Executive, Integrate Agency
Pandora Ads: Lisa Flores, Account Manager, Pandora
SEO: Beau Pedraza, SEO Lead, Forthea Interactive Marketing
Snapchat & Instagram: Rachel Parker, CEO, Resonance
Traditional/Digital Broadcast Media: Lori Clark, Director of Sales, KHOU/TEGNA Inc.
1. 7:30-8: Registration, Networking, Coffee/Light Breakfast
2. 8-8:15: Opening Announcements
8:15-9am: Joe Alfidi, Keynote speaker
9-9:10: Short break
9:10-10: Marketing Channel Workshops. Attendees will select a topic at registration and will sit at the designated roundtable for this portion.